Services

Expertise That Matches Your Goals

Focused guidance for clients who expect more than a transactional experience.

Builder Services Luxury Residential Investment Properties Small Multifamily

For Builders & Developers

Focus on Building. Leave Sales to a Dedicated Partner.

Running a construction project is demanding enough. Managing buyer inquiries, pricing strategy, and sales execution on top of it? That's where projects stall and money gets left on the table.

Will serves as an outsourced VP of Sales for builders running 5-50+ units per year in New Hanover and Brunswick counties. Builders get dedicated sales expertise (pricing strategy, buyer pipeline development, marketing, and execution) without the overhead of an in-house team.

What Builders Receive:

  • → Market Comps & Pricing Strategy: Pricing based on current conditions and absorption rates
  • → Buyer Pipeline Development: Pre-qualification and nurturing of prospects throughout construction
  • → Sellout Marketing & Execution: Digital marketing, print collateral, broker outreach, open houses
  • → Lot & Land Sourcing: Identification of development opportunities for future projects
  • → Construction-to-Close Coordination: Buyer communication and transaction management from deposit to keys
Discuss Your Project
New construction project

Current Project

The Magnolia at Forest Park

12-unit townhome sellout

For Discerning Buyers & Sellers

Buy or Sell with Confidence, Not Pressure

High-value transactions deserve more than a transactional experience. Buyers need an advisor who can assess investment value and negotiate strategically. Sellers need honest pricing guidance and marketing that reaches the right audience.

Will represents clients buying or selling $500K-$3M+ properties in Wilmington's most desirable areas. You get solid market analysis, strategic advice, and the discretion that significant transactions require.

Areas of Focus:

  • → Wrightsville Beach oceanfront and sound-side properties
  • → Landfall and gated community estates
  • → Figure Eight Island exclusives
  • → Waterfront and water-access properties throughout New Hanover County
  • → Luxury new construction in premier Wilmington neighborhoods
Schedule a Consultation
Luxury interior

For Investors

Stop Guessing. Start Knowing.

Most residential agents can show properties. Few can actually underwrite a deal. Without real analysis, investors end up relying on gut feeling, often overpaying or missing opportunities.

Will brings commercial real estate training to every investment conversation. Clients get proforma modeling, cap rate analysis, and cash flow projections, not just enthusiasm and MLS access. The result? Acquisition decisions backed by real numbers.

What Investors Receive:

  • → Proforma Modeling: Projected income, expenses, NOI, and cash flow analysis
  • → Cap Rate & Yield Analysis: Current returns compared to market benchmarks
  • → Cash-on-Cash Returns: Leveraged return analysis based on financing scenarios
  • → Value-Add Opportunity Identification: Renovation ROI, rent increase potential, repositioning strategies
  • → Market Intelligence: Rental comps, vacancy rates, absorption trends
Discuss Investment Opportunities

Investment Focus Areas

Short-Term Rentals

Beach and vacation properties with STR income potential

Long-Term Rentals

Single-family and small multifamily for steady cash flow

Value-Add Opportunities

Properties with renovation or repositioning upside

For Multifamily Investors

Too Small for Commercial. Too Complex for Residential.

Properties with 2-12 units sit in an awkward middle ground. Commercial brokers overlook them. Residential agents don't understand the underwriting. Buyers and sellers get stuck without proper representation.

Will brings commercial-level analysis and a residential buyer network to this underserved segment. Clients buying or selling small multifamily properties get the expertise these transactions demand.

What Clients Receive:

  • → Commercial-grade underwriting and financial analysis
  • → Understanding of NOI, cap rates, and valuation methodologies
  • → Access to both investor and residential buyer networks
  • → Knowledge of local rental markets and tenant dynamics
  • → Experience with 1031 exchanges and investment structuring
Explore Multifamily Options
Wilmington area

Ready to Get Started?

No matter which service you need, every engagement starts with a conversation. Let's discuss your goals and how I can help.

Contact Me View Current Projects